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The potential of DoorDash's advertising business
Let's talk about parlaying the selling of tangible convenience into additional dollars
Barb Leung
Jan 1
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The potential of DoorDash's advertising business
barbleung.com
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December 2022
Why Uber's bet on advertising makes sense
The company's been collecting first-party data throughout the pandemic, and now they're ready to use it to work with big brands
Barb Leung
Dec 1, 2022
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Why Uber's bet on advertising makes sense
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September 2022
Who gets to cook and talk about this food?
Thoughts on culture gatekeeping and the assumptions we need to move past
Barb Leung
Sep 6, 2022
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Who gets to cook and talk about this food?
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July 2022
Shake Shack and the business of ethics
The burger chain may talk about values, but does it have a place in the conversation if it's not driving the bottom line?
Barb Leung
Jul 25, 2022
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Shake Shack and the business of ethics
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June 2022
Uber Eats ventures into nationwide shipping... two years after the pandemic's start
Instead of playing catch-up, maybe they ought to skip ahead a few chapters
Barb Leung
Jun 15, 2022
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Uber Eats ventures into nationwide shipping... two years after the pandemic's start
barbleung.com
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May 2022
Some thoughts on Grubhub's "free lunch" promo
The ways in which this campaign failed to communicate to restaurant partners, consider its delivery workers, and manage consumer expectations
Barb Leung
May 22, 2022
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Some thoughts on Grubhub's "free lunch" promo
barbleung.com
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April 2022
Thoughts on scripts, authenticity, and sincerity
Getting a little nerdy for this talk about dumplings
Barb Leung
Apr 19, 2022
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Thoughts on scripts, authenticity, and sincerity
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Maybe the Restaurant Revitalization Fund replenishment will happen after all?
And the House receives a bill for a new visa class to help the restaurant industry's labour shortage
Barb Leung
Apr 4, 2022
1
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Maybe the Restaurant Revitalization Fund replenishment will happen after all?
barbleung.com
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Ghost kitchens: consumer transparency and health regulations
Let's talk about ghost kitchens in relation to delivery platform transparency and adherence to local health codes
Barb Leung
Apr 1, 2022
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Ghost kitchens: consumer transparency and health regulations
barbleung.com
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March 2022
Popchew: just another startup building virtual food brands or is it something more?
Part 1 of a 2-part series where I take a look at food brands by content creators
Barb Leung
Mar 15, 2022
2
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Popchew: just another startup building virtual food brands or is it something more?
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February 2022
Do 15-minute grocery delivery startups benefit anyone?
And where we're at with the Restaurant Revitalization Fund and a new visa class
Barb Leung
Feb 27, 2022
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Do 15-minute grocery delivery startups benefit anyone?
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January 2022
It's streaming, but with cooking
Meet Kittch: the $5MM venture backed by private investment and chefs
Barb Leung
Jan 23, 2022
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It's streaming, but with cooking
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