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The potential of DoorDash's advertising business
Let's talk about parlaying the selling of tangible convenience into additional dollars
Jan 1
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Barb Leung
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The potential of DoorDash's advertising business
barbleung.com
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December 2022
Why Uber's bet on advertising makes sense
The company's been collecting first-party data throughout the pandemic, and now they're ready to use it to work with big brands
Dec 1, 2022
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Barb Leung
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Why Uber's bet on advertising makes sense
barbleung.com
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September 2022
Who gets to cook and talk about this food?
Thoughts on culture gatekeeping and the assumptions we need to move past
Sep 6, 2022
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Barb Leung
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Who gets to cook and talk about this food?
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July 2022
Shake Shack and the business of ethics
The burger chain may talk about values, but does it have a place in the conversation if it's not driving the bottom line?
Jul 25, 2022
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Barb Leung
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Shake Shack and the business of ethics
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June 2022
Uber Eats ventures into nationwide shipping... two years after the pandemic's start
Instead of playing catch-up, maybe they ought to skip ahead a few chapters
Jun 15, 2022
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Barb Leung
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Uber Eats ventures into nationwide shipping... two years after the pandemic's start
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May 2022
Some thoughts on Grubhub's "free lunch" promo
The ways in which this campaign failed to communicate to restaurant partners, consider its delivery workers, and manage consumer expectations
May 22, 2022
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Barb Leung
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Some thoughts on Grubhub's "free lunch" promo
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April 2022
Thoughts on scripts, authenticity, and sincerity
Getting a little nerdy for this talk about dumplings
Apr 19, 2022
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Barb Leung
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Thoughts on scripts, authenticity, and sincerity
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Maybe the Restaurant Revitalization Fund replenishment will happen after all?
And the House receives a bill for a new visa class to help the restaurant industry's labour shortage
Apr 4, 2022
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Barb Leung
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Maybe the Restaurant Revitalization Fund replenishment will happen after all?
barbleung.com
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Ghost kitchens: consumer transparency and health regulations
Let's talk about ghost kitchens in relation to delivery platform transparency and adherence to local health codes
Apr 1, 2022
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Barb Leung
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Ghost kitchens: consumer transparency and health regulations
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March 2022
Popchew: just another startup building virtual food brands or is it something more?
Part 1 of a 2-part series where I take a look at food brands by content creators
Mar 15, 2022
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Barb Leung
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Popchew: just another startup building virtual food brands or is it something more?
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February 2022
Do 15-minute grocery delivery startups benefit anyone?
And where we're at with the Restaurant Revitalization Fund and a new visa class
Feb 27, 2022
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Barb Leung
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Do 15-minute grocery delivery startups benefit anyone?
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January 2022
It's streaming, but with cooking
Meet Kittch: the $5MM venture backed by private investment and chefs
Jan 23, 2022
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Barb Leung
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It's streaming, but with cooking
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